Communication Audit
My team was tasked with conducting a communication audit of 3D Women’s existing content, platforms, and website. This task was tedious and allowed us to dive into the strengths, weaknesses, opportunities, and threats the organization faces.
View my team’s communication audit here!
Fact Sheet
I created a general fact sheet to help people understand 3D Women’s mission and programs.
Direct Mail Letter
I created a direct mail letter to send to high school students to ask them to volunteer with 3D Women.
Reflection Essay
Here is a reflection of all of my thoughts and takeaways from the semester!
In the Hussman School of Journalism and Media at UNC-Chapel Hill I took the course, Public Relations Writing. It helped me develop my skills as a writing and communication professional. We were paired with a nonprofit client as a part of the APPLES Service Learning Program where I was blessed to have the opportunity to work with 3D Women in Durham! Working with this nonprofit that empowers women was extremely rewarding as I polished my skills and gave back to an organization that does such good for the community. I organized and led team meetings, created an omnichannel media kit which included a communication audit, speech, and news release, created a brochure, and much more.
Holiday Giving Campaign News Release
I created a news release for the organization’s Holiday Giving Campaign!
Profile
I created a profile of 3D Women’s Board Member Rosie Jackson.
Public Service Announcement
A Public Service Announcement is a great PR tool to inform people about new opportunities. Read this one for 3D Women which can be used to get student volunteers involved in the organization.
Speech
I wrote a speech for the founder, Tiwana Adams to give about their Holiday Giving Campaign.
Brochure
Tiwana Adams wanted some new content to provide a fresh look for the organization therefore, I created this brochure and my team worked to design other social media posts and videos in a cohesive style! Here is my brochure…